Product Design Archives

The Atlanta Bike

Team: Kira de Bruyn, Zoe Mims, Hannah Hudson, Allie Haydon

Tools: Fusion 360, Adobe Creative Suite, Wood, Spray Paint, PVC, 3D Printed ABS, Vinyl Stickers

The Atlanta Bike was designed to bring the community together and encourage the city to become more bike-friendly. Our final design emphasizes community engagement through a central bar that allows users to support local businesses and events while fostering interaction among riders.

We conducted color studies inspired by Atlanta’s architecture, symbols, and culture, drawing directly from city photos to identify prominent and recurring colors. These colors were applied to the bike frame and community clips—interactive pieces that encourage users to engage with local businesses, attend events, and connect with other bikers. Riders can trade clips and watch their bike evolve, reflecting their exploration of the city. Each neighborhood has its own signature color, and clips provide free promotion to businesses as an incentive for participation. Through this system, every bike is unique and changes dynamically based on user activity.

In addition to its community-focused features, the Atlanta Bike is designed for functionality and comfort. It includes comfort grip handlebars, inner seat storage, a pedal-powered phone charger, 21-speed internally geared hub, non-slip pedals, disc brakes, and a rubber belt drive, combining innovation, usability, and sustainability.

Stoel

Team: Kira de Bruyn

Tools: Electrical wire, metal pipes, metal rebar

Born in South Africa, I wanted to create a chair inspired by my heritage. South Africa is known for its vibrant street art, which often incorporates found objects, and I aimed to emulate this style, materials, and process.

The chair was designed to follow the natural movement and form of the materials, rather than forcing them into a predetermined shape. I sourced all components from discarded objects: the structure is constructed from old metal pipes and rebar, while the seat is woven from wires reclaimed from old electronics. I named the piece “Stoel”, the Afrikaans word for chair, as a nod to its cultural roots and the story behind its creation

Honey Comb Pay

Team: Kira de Bruyn, Zoe Mims, Elizabeth Henderson, Hannah Hudson

Tools: Adobe Creative Suite, foam core, spray cut, laser cut acrylic

Our goal for Honey Comb Pay was to create a more user-friendly and visually appealing parking kiosk for Georgia Tech’s campus. Through extensive user research, we identified four key pain points: unclear instructions, a dark and hard-to-read screen, a cluttered interface, and a design that didn’t integrate with the environment.

Inspired by the honeycomb motif associated with Georgia Tech, we designed a geometric kiosk with a silver metal exterior that complements the modern architecture of Tech Square. We incorporated a pop of yellow to reflect the school colors and make the kiosk more noticeable. To improve readability, we used backlit e-ink paper-white technology, ensuring the display is clear at any time of day. Buttons were enlarged, and the checkout process was streamlined to provide a simpler, more intuitive user experience.

Adidas Pop-up

Team: Kira de Bruyn, Zoe Mims, Kimi Pham

Tools: Fusion360, Adobe Creative Suite, foam core, spray paint, laser cut acrylic

My team was tasked with designing an Adidas pop-up shop in Atlanta’s Krog Street Tunnel. During ideation, we faced the challenge of creating a retail experience that wouldn’t disrupt pedestrian traffic. To solve this, we “thought outside the box” and designed a structure above the tunnel, preserving flow while creating a unique experience.

It was essential to reflect Adidas’ brand and history while honoring the aesthetic of the Krog Street Tunnel. Visitors begin their journey on escalators that lead above the tunnel into the store, with walls along the way featuring posters highlighting Adidas’ heritage. The store spotlights 3D-printed Adidas shoes, with interactive kiosks allowing customers to design custom footwear. Using body scanning technology, kiosks measure feet and detect pressure points to create fully bespoke shoes, ready in under 30 minutes.

Shoppers can then test their shoes on an interactive floor and track, which guides them through the rest of the store. The retail space incorporates concrete, bright colors, and graffiti, merging the edgy urban vibe of the Krog Street Tunnel with Adidas’ innovative, contemporary brand identity.

Contact Me

LinkedIn

Email: kiradebruyn3@gmail.com

Phone: 404-936-5927

Contact Me

Email: kiradebruyn3@gmail.com

Phone: 404-936-5927